effect

Programming & AI

CreateNewWorlds: Bringing Real-World Excitement to Your Pocket

Alex Cioflica - Software Architect @ Betfair Romania Development

Conference hall

12th November, 16:45-17:15

The technical journey from static interfaces to immersive digital experiences that don't kill your device.

What if your mobile app could capture the energy and excitement of real-world experiences? We've cracked the code on transforming boring static interfaces into rich, immersive digital environments that feel alive—all without destroying your device's performance. I'll reveal how we #CreateNewWorlds by bringing excitement into users' pockets through intelligent personalization and real-time data that keeps the experiences fresh, Rive animations that make interfaces dance without draining batteries, reel-style immersive content experiences that keep users engaged. This is the engineering story of building digital experiences so engaging, they rival the physical world.

Alex Cioflica

Betfair Romania Development

Alex Cioflica a software architect at FanDuel/Betfair Romania Development with nearly two decades of experience in the IT industry. His journey has taken him from the early days of Flash development through the realms of frontend and full-stack development, ultimately leading him to the fascinating world of software architecture. He's also the creator of "Bun&Beary," a delightful comic book series.